Employer Branding

4 cornerstones of a solid recruitment policy

November 26, 2018

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4 cornerstones of a solid recruitment policy

7 min read

A recruitment policy is a framework that clearly outlines all your business’s recruitment practices. The purpose of a recruitment policy is to promote consistency, transparency, compliance and adherence to labor laws and legislation.

No business can afford to be without one. The only difference between small and large companies is the scope and complexity of the recruitment policies they need to implement. A small business can get away with a document comprising of only a few pages, where large companies needs a comprehensive policy with sub-policies and addendums.

Either way, all recruitment policies need to include crucial steps in the recruitment process that are built around four key cornerstones:

  • Your hiring philosophy
  • Your hiring processes
  • Your hiring standards
  • Your hiring vision

Ensure that your recruitment policy is complete

Implementing a recruitment or hiring policy takes careful planning as well as consultation with all hiring stakeholders. You don’t want to compile and execute a tailored policy only to find further down the line that crucial elements have been omitted or misstated.  

Make sure that your hiring policy allows for changes and amendments as your business evolves.

Also, have a designated person or position in the company take responsibility for managing and regularly reviewing your policy to ensure that it is correctly implemented. Depending on the size of your company, this can be your HR manager or a C-suite stakeholder.

Four cornerstones of a recruitment policy

Many companies are in the business as their competitors, but each company strives to develop its own unique brand to stand apart. Your brand must be reflected in your recruitment policy and integrated with each cornerstone.

Each cornerstone must be expanded on to mirror the uniqueness of your business brand:

1- Hiring philosophy

Your hiring philosophy is the starting point of your hiring policy.

The opening statements must define your company’s distinctive standpoint and attitude. This will include your brand purpose as well as your company values and ethics.

You need to expand on what your brand has already achieved and still wants to achieve to improve the experience and lives of your customers. Your brand purpose must be clear, compelling and written with the intent to draw the attention of the type of people you want to attract.  

Your company values and ethics must reflect transparency and honesty. There’s little value in taking a stand on specific issues on paper while acting differently in practice.

Whether it’s a commitment to uplifting communities, up-skilling unskilled or semi-skilled workers or ensuring diversity in the workplace, be sure to practice what you preach.

2- Hiring practices

Your hiring practices make up the bulk of your recruitment or hiring policy.

Recruitment selection and process policies can be vast and differ from one company to another, but all begin with a vacancy.

Introduce procedures for new roles and replacement roles that include:

  • The salary budget must be agreed and approved before a candidate search begins.
  • Indicate who’s ultimately responsible for the approval of new hires because a new hire must be approved before a candidate search begins.
  • Indicate who’s responsible for writing a comprehensive job description.
  • Indicate whether the candidate search will be managed internally, or outsourced to external recruiters.
  • Indicate who must be on each hiring team and where each role-player steps into the hiring process.
  • Establish an interview process and how interviews will be conducted, e.g. remote interviews, one on one interviews, or panel interviews.
  • Establish at what stage reference checks, skills assessments, psychometric tests and other verifications must be done.
  • Indicate who’s responsible for job offers, negotiations with candidates and on boarding new hires.
  • Indicate how candidate searches are projected on the company website, social media and other hiring platforms.

In between these necessary recruitment steps, your company might need a whole lot more. You can also implement separate steps for different vacancies like entry-level, skilled, mid-management, senior management and executive. Make sure that your ATS can accomodate for customizing your talent pipeline based on these requirements and that you can customize user’s roles and access to facilitate differing responsibilities.

Always keep in mind that as much as your company conducts candidate searches, applicants will judge your company by what you project and how they’re treated. Make sure your hiring practices reflect this.

3- Hiring standards

Your hiring standards embrace transparency, compliance, and adherence to labor laws and legislation.

It’s vital that your hiring policy adheres to all local labor laws and legislation. Labor laws can be tricky, especially if you run your business in more than one country or across states.  If you’re unsure of what laws apply it’s best to let a labor lawyer run through your policy document before you release it.

In this section, you also want to cover issues like hiring biases, illegal interview questions, data protection and the confidentiality of candidate information, and the employment of non-citizens.

And then there are your own internal standards like whether your company allows the hiring of relatives of existing staff or whether you’ll give first preference to existing staff when a new vacancy comes up.

The hiring of relatives can lead to compromising situations or conflicts of interest, but some companies are successful family businesses, so it depends on your company’s circumstances.

It’s usually accepted practice to give existing staff the opportunity to apply for vacancies before a candidate search begins, but it isn’t always practical. Employees in small and even medium companies might not have the depth of experience required for every vacancy.

Considering these rules and practices will help you determine your own hiring standards.

4- Hiring vision

Your hiring vision is the conclusion of your hiring policy.

Regard your hiring vision as your company’s overall goals. Where is your business headed and what type of people do you want to attract to help you achieve your vision?

Your hiring vision should complement your hiring philosophy. By closing your hiring policy with your hiring vision, you’re closing the circle that encompasses and illuminates your unique brand.

Apart from product and business development and growth, your hiring vision should also include how you see your employees growing and developing. As much as you hire staff to do the job that they get paid for, you also want to gain employee buy-in if you want your business to succeed.

By having a hiring vision that sees employees benefiting from being employed by your company, you earn their loyalty and buy-in to your company brand. Happy employees will promote their employer brand, often even long after they’ve left the company to move on to bigger things.

No price can be put on customer loyalty, and at the end of the day, your employees are your customers as well. Don’t forget to include both employee and candidate experience in your hiring policy.

An ATS simplifies your recruitment policy

Writing a recruitment policy takes time and dedication, so you want to ensure that your policy is being implemented in all departments and branches of your company.

By signing up for an ATS, you’re also investing in a real-time system that will allow you to manage the continued use and implementation of your hiring policy.

An ATS brings your entire recruitment process into one space that’s accessible to all team members in real time. This includes the practical elements of your hiring policy. With an ATS, you can easily track the progress of all vacancies as well as the actions taken by individual team members. This will help you establish solid oversight and help audit whether or not your policies are being respected in practice.

Better still, you’ll have easy access to different reports at any time you need them. By integrating your hiring policy with an ATS, you’ll be able to manage both your hiring process and hiring team from your desktop or mobile device. An ATS brings all four corners of your recruitment policy out of the filing system and into practice.

Bev has enthusiastically worked to match top employers and candidates for almost twenty years. An endless curiosity of the human mind, HR tech development, how to help people reach their goals and the ever-evolving hiring landscape is what keeps her fired up.
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